IAM Brands Consulting is a full-service technology development,
interactive and digital marketing agency.

Our clients range from Fortune 500 companies to emerging industry leaders. Our deep capabilities in strategy, organization, process, analytics, user experience, branding, graphics and technology help our clients improve their performance and bottom line. We provide expert, objective advice to help solve complex business and technology challenges.

OUR FIRM

INSIGHTS

Smartcar accuses $50M-funded rival Otonomo of API plagiarism

April 23rd, 2019|0 Comments

Ruthless copying is common in tech. Just ask Snapchat. However, it’s typically more conceptual than literal. But car API startup Smartcar claims that its competitor Otonomo copy-and-pasted Smartcar’s API documentation, allegedly plagiarizing it extensively to the point of including the original’s typos and randomly generated strings of code. It’s published a series of side-by-side screenshots detailing the supposed theft of its intellectual property. Smartcar CEO Sahas Katta says “We do have evidence of several of their employees systemically using our product with behavior indicating they wanted to copy our product in both form and function.” Now a spokesperson for the [...]

India’s ZestMoney raises $20M to grow its digital lending service

April 23rd, 2019|0 Comments

Fintech is very much still hot in Asia. ZestMoney, a startup that helps consumers with no credit history get loans to buy online, announced today it has raised a $20 million Series B. The round is led by Quona Capital, a stealthy Washington-based fund that invests in emerging market fintech and has an office in India. Others participating included new backer Reinventure, an Australian fund which includes Coinbase among its fintech portfolio, as well as returning investors Ribbit Capital, Omidyar Network and Naspers -owned PayU. The round takes ZestMoney to $42 million to date, it previously raised a $13.4 million [...]

Vine reboot Byte begins beta testing

April 22nd, 2019|0 Comments

Twitter shut down Dom Hoffman’s app Vine, giving away the short-form video goldmine to China’s TikTok. Now a year and half since Hoffman announced he’d reimagine the app as V2 then scrapped that name, his follow-up to Vine called Byte has finally sent out the first 100 invites to its closed beta. Byte will let users record or upload short, looped vertical videos to what’s currently a reverse-chronological feed. the byte beta we’ve been running with friends and family *feels* exactly like the vine friends and family beta, down to the weird but appealing randomness of the videos. that’ll change [...]

Our consulting services work
extraordinarily well together

We work side by side with clients to support the changes required in strategy, organization, process, analytics, user experience, and technology to make transformation a reality. Complex projects require tested leadership, end user understanding, and deep technology expertise. Our three primary service areas naturally complement one another.

OUR SERVICES

Technology Consulting

With new, faster technology advancing everyday, we know how overwhelming it can be to make smart, informed decisions for your business.

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Web Design & Development

Here at IAM Brands, we give you dynamic web solutions that drive traffic to your site, convert sales, and make your business a profitable success.

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Branding

Effective branding is your ticket to success; a proven tool that hooks new buyers, wins you loyal customers, and keeps your company out front.

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Mobile App

With a track record of success, and a dedication to the highest quality results, you can rest easy knowing your app concept is in the very best hands.

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Interactive Marketing

You know your customers. You know what they want, and you know what they need. The challenge? In a constantly evolving marketplace…

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Technology & Software

Great technology and software motivates your workforce, strengthens customer relations, and builds your reputation as an industry-leading powerhouse.

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OUR METHODOLOGY

We begin the Define Phase by discussing the requirements for your project and provide a timeline, process and planning to meet your needs. We then gather all your requirements and provide a technology solution based on your business needs.

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